The dentist for the whole family.
At the Wiedemann dental practice, patients are greeted by a friendly, reliable, and skilled team that carefully addresses their needs using the latest techniques.
In collaboration with Bureau HINTS + FONTS, comprehensive corporate design, including workwear, room layout, and signage, was created.
Logo and Monogram
The logo features a stylized tooth, where the gray shapes represent the initials “MW” of the practice owner, Maria Wiedemann. The blue wave in the center symbolizes the gums and also alludes to the nearby river “Zusam”. This tooth monogram is enclosed within a hexagon, which represents both a “safe” space and the diligence of the practice team.
Navigation without language barriers
To ensure the most intuitive navigation within the dental practice, a largely text-free room labeling system was implemented. Simple icons create a visually appealing and cohesive overall appearance.
